DUAL PRICING CAN SAVE YOUR COMPANY ON CREDIT CARD PROCESSING FEES! SEE DIAGRAMS BELOW!
GRAPHIC DISPLAYS STANDARD CREDIT CARD PROCESSING
MERCHANT
SELECT YOUR GROCERIES
RUN YOUR CREDIT CARD TO COMPLETE YOUR PURCHASE FROM THE MERCHANT
PURCHASE = $100.00
CC PAYMENT IS TRANSMITTED VIA THE WEB
STILL $100.00
ACQUIRING/MERCHANT BANK
FEE CHARGED
CREDIT CARD NETWORK
FEE CHARGED
CARD ISSUING BANK
FEE CHARGED
MERCHANT
ACTUAL FUNDS DELIVERED TO THE MERCHANT: $96.00 TO $97.00
THE CREDIT CARD FEE BEING PAID BY CUSTOMER
MERCHANT
SELECT YOUR GROCERIES
RUN YOUR CREDIT CARD TO COMPLETE YOUR PURCHASE FROM THE MERCHANT
PURCHASE = $100.00
CC PAYMENT IS TRANSMITTED VIA THE WEB
STILL $100.00
ACQUIRING/MERCHANT BANK
FEE CHARGED TO CUSTOMER
CREDIT CARD NETWORK
FEE CHARGED TO CUSTOMER
CARD ISSUING BANK
FEE CHARGED TO CUSTOMER
MERCHANT
ACTUAL FUNDS DELIVERED TO MERCHANT: $100.00